If you’re reading this, you just got the just offer – congratulations! 🎉 Now comes the part that many candidates find nerve-wracking: negotiating the salary. If your excitement is mixed with uncertainty about asking for more money, you’re not alone. The good news is, negotiating your salary is normal, expected, and often very rewarding. This guide will walk you through when and how to negotiate for a better salary (or benefits package) once an offer is in hand, so you can step into your new job knowing you’re valued and paid fairly.
Why Negotiating is Worth It: Research shows that a majority of people don’t negotiate their job offers, but probably wish they had. In one survey, 55% of workers accepted the first salary they were offered without negotiating, and 57% of people later regretted not negotiating more. On the flip side, of those who did negotiate, 78% got a higher final salary than the initial offer. In other words, by simply asking, you have a good chance to increase your pay. Employers expect it – in fact, about 70% of hiring managers anticipate some negotiation and 85% of those who negotiate get some improvement in their offer. And no, negotiating (when done politely) won’t get your offer rescinded; 94% of employers won’t withdraw an offer just because someone negotiated. Knowing this, you can approach the conversation with confidence.
Ready to negotiate? Let’s break down the steps and tips to help you secure the salary you deserve.
Before You Negotiate: Set Yourself Up for Success
1. Wait for the Official Offer
Timing is everything. Don’t try to negotiate salary until you have a formal job offer (preferably in writing). When the employer calls or emails with an offer, express your enthusiasm and gratitude, but avoid diving into pay discussions on the spot. Instead, politely thank them: “I’m excited about this offer! Thank you. I’d love to take a day to review the details. Can I get back to you by tomorrow?” This ensures you have the offer details in writing (salary, benefits, role specifics) and it positions you with more leverage. The company has chosen you as their top candidate, so you’re in a strong position to discuss compensation. (If they press you for a number early in the interview process, it’s okay to deflect until an offer is made. For example, “I’d prefer to discuss salary once we’re sure I’m the right fit. What range did you have in mind for this role?”)
2. Do Your Research on Salary Ranges
Before you negotiate, arm yourself with data. Research the typical salary range for your position, in your industry and city. Use resources like Indeed Salaries, Glassdoor, Payscale, or salary surveys. For example, find out what similar companies are paying for a role with your experience level. If you have contacts in the industry, you can (tactfully) ask what a reasonable range might be. The goal is to determine a market-based range for the job. This research gives you an objective baseline and helps you avoid asking for too little or too much. As the Harvard Business Review notes, you should know your “floor” (the minimum you’d accept), and what a competitive offer looks like in context.
Pro Tip: Also consider the company size and location. A startup might have a tighter budget than a large corporation; jobs in major cities might pay higher than rural areas. Adjust your expectations accordingly, but don’t undervalue yourself if the data says you’re worth more. Knowledge is power in a negotiation.
3. Know Your Worth and Unique Value
Beyond market data, take stock of your personal value. What skills, experiences, or accomplishments make you a high-impact hire? Perhaps you have 5 more years of experience than their minimum requirement, or a certification that’s in high demand, or past achievements that drove revenue or efficiency. Make a list of these assets. This is important because it forms the core of your case for a higher salary. “You need to prove you are worth investing in,” as a Glassdoor career guide puts it.
Ask yourself: What sets me apart? How will I contribute to the company’s success? Maybe you led a project at your last job that saved 10% in costs, or you bring client relationships, or you’re bilingual in a market where that’s a plus. These facts are your leverage. Write down 2–3 concrete examples (with numbers or results if possible) that you can mention during the negotiation. For instance, you might say in the negotiation: “I appreciate the offer. I wanted to note that in my last role I managed a portfolio of clients worth $2M and increased sales by 15%. Given that experience, I was hoping the salary could be closer to $X.” Tailor your talking points to what the employer values. Essentially, you’re answering their unspoken question: “Why should we pay you more?”
4. Prepare Your Talking Points (and Practice)
Now that you have your research and value points, plan out how to communicate them. Jot down a brief script or bullet points for the negotiation discussion. Key elements to include:
- Start with gratitude/excitement: e.g. “I’m really excited about the offer and joining the team. Thank you!” This sets a positive tone.
- Lead with your counteroffer and rationale: e.g. “I was hoping we could discuss the starting salary. Based on my research of similar roles and considering my 5 years of experience in [Industry], I had a figure in mind around $Y.” (Or a range – more on that below.)
- Highlight a couple of your top selling points: As backup for why you’re worth that number. “I bring [specific skill/achievement], which I believe will help me excel in this role.”
- Stay positive and open: use collaborative language. “Is there any flexibility in the salary?”, “I’d be comfortable with $Y given the market and my qualifications. I’d love to work together to find a number that works for both of us.”
Once you have your talking points, practice them. Seriously… say them out loud, maybe with a friend or in front of the mirror. This might feel awkward, but it builds confidence. Practice helps you sound clear and confident rather than rambling or apologetic. If you can, do a role-play where a friend plays the hiring manager and throws some questions your way (“How did you arrive at that number?” or “We’re at the top of our range.”). Practice your responses. The more you rehearse, the more comfortable and prepared you’ll feel when the real call or meeting happens.
5. Set Your Target Salary (and a Floor)
Go into the negotiation with two numbers in mind:
- Your Ideal Outcome: the salary you really want (within reason). This should be backed by your research: the high end of the market range or slightly above it.
- Your Walk-Away Point: the minimum salary you’d accept and still feel okay. If the employer can’t meet this, you would consider turning down the offer. This “floor” is important for you and prevents you from agreeing to less than you’re worth or need.
When you negotiate, aim higher than your minimum. In fact, it’s often wise to ask for a bit above your ideal number. Why? It gives you room to negotiate down. One rule of thumb: ask for the top of the range you found (or even slightly above it). For example, if you determined a fair range is $60–70K, you might counteroffer with $72K. As career experts note, employers often start with a lower offer and expect you to come in higher, then meet somewhere in the middle. If you only ask for $65K (the midpoint), the employer may still try to compromise lower. By requesting, say, $72K, you might end up settling at $68K, which is closer to your goal. Be sure, however, that whatever higher number you state is one you can justify with market data or your qualifications. And be realistic: asking for $100K in a role that typically pays $70K could backfire. It’s about finding that sweet spot where you’re stretching for more but still in a reasonable ballpark.
Also, decide if you’ll be happy with other forms of compensation. If they can’t meet your salary number, would you accept extra vacation days? A signing bonus? Flexible schedule? Keep these in mind (see step 8).
6. Be Confident, Courteous, and Enthusiastic
Mindset matters. When it’s time to negotiate (likely over a phone call or video chat), approach it with a positive and confident demeanour. You’ve done your homework – now channel that self-assurance. Remember, they want you for this job; the negotiation is a normal part of the process, not an adversarial fight.
A few tips for the conversation:
- Express appreciation for the offer and excitement about the role before you talk about money. For example: “I’m thrilled about the opportunity to join your team. Thank you so much for the offer!” This sets a collaborative tone.
- Use a confident tone and body language. Even if on the phone, sit up straight or stand, smile, and speak clearly. Avoid sounding hesitant like “Um, I was kind of wondering if maybe…”. Be direct but polite: “I’d like to discuss the salary.” Confidence shows you believe in your value (and helps the employer believe in it too).
- Stay professional and friendly. You can be warm and appreciative while still advocating for yourself. Phrase things in terms of working together: “I’m excited to start, and I want to make sure the compensation aligns with the value I’ll bring. I was thinking of $X to $Y; how does that sound?”
- Don’t be apologetic for negotiating. You might feel nervous, but remind yourself: this is expected. Negotiating shows confidence and professionalism. So don’t start with “I’m sorry, but could we maybe talk about salary?” There’s nothing to apologize for. You can be grateful and positive without saying sorry for asking.
Lastly, keep in mind that how you handle this discussion can increase the employer’s respect for you. You’re showing that you know your worth and can communicate needs, which are great qualities in any employee.
During the Negotiation: Strategies to Use
7. Lead with an Anchored Range (Aim High)
When you make your counteroffer, consider giving a salary range rather than a single number with your target salary at the low end of that range. For example: “Based on my experience and the role, I was hoping for somewhere in the range of $72,000 to $78,000.” The psychology here is interesting: if you provide a range, employers often focus on the lower end (assuming that’s your minimum), so make sure the lowest number you state is something you’re happy with. And by having a high end, you signal you believe you’re worth more. Some negotiation experts even suggest using a very specific number (e.g. $72,500 instead of $70,000) because it implies you’ve done detailed research and may lead to a final agreement closer to your ask.
When stating your range or number, pair it with your justification: “I was thinking $72K–$78K, which I believe is fair given my 5 years of relevant experience and the market rates we discussed.” Then stop talking and let them respond. It can be tempting to ramble or immediately add, “…but I’m flexible!” which can weaken your position. Be comfortable with a little silence while they consider.
8. Consider the Whole Compensation Package
Salary is vital, but it’s not the only thing on the table. Think about other benefits or perks that matter to you; some of these might be negotiable if the employer has a strict salary cap. For instance:
- Additional vacation/PTO: Could they offer you an extra week of paid vacation?
- Flexible hours or remote work days: If work-life balance is important, negotiating a day or two of remote work or a flexible schedule could be valuable.
- Sign-on bonus or performance bonus: A one-time sign-on bonus can bridge a salary gap. Or an agreement to revisit your salary after 6 months based on performance.
- Professional development: Maybe they can cover costs for a training course, certification, or graduate classes.
- Relocation assistance: If you’re moving for the job, ask about covering moving expenses.
- Stock options or equity (common in startups) or other incentives like profit-sharing.
If the employer says, “We really can’t go higher on salary due to budget,” it’s a cue to gently explore these alternatives: “I understand. If $65,000 is the max right now, would you be open to discussing a sign-on bonus or additional vacation time instead? I’d be more comfortable accepting with a bit more PTO.” Often, these perks are handled by different budgets or seen as less “permanent” costs, so companies might have wiggle room. For example, extra vacation days don’t affect the salary band, and a sign-on bonus is a one-time cost. Think about what’s valuable to you. Sometimes, an extra perk can make an offer overall more attractive, even if the salary isn’t the highest.
Make sure to get any negotiated perks documented along with the salary in your offer letter or email.
9. Listen and Ask Open-Ended Questions
Negotiation is a dialogue, not a monologue. After you present your counter, listen to the hiring manager’s response carefully. They might explain some constraints or counter your counter-offer. Pay attention to the reasons and tone. If you sense hesitation or a flat “This is our final offer,” you can use open-ended questions to keep the conversation going and gather information.
- “I understand budgets are tight. Can you help me understand how the salary for this role was determined?” – This might reveal if there’s any flexibility or if you’ve hit a pay grade ceiling.
- “What would it take to earn a salary at the level I proposed in the future? Is there a performance review or milestone we could tie a raise to?” This shows you’re focused on growth and might open discussion for a six-month review or guaranteed bump later.
- “Are there other components of the compensation we could look at?” This invites them to discuss bonuses, equity, or benefits if salary itself can’t move much.
Asking questions keeps the conversation collaborative rather than adversarial. It also demonstrates your critical thinking and that you’re not just blindly asking for more money, but looking for a solution that works for both parties.
If the employer counters with a number between their initial offer and your request, that’s progress. You can accept if it meets your minimum or continue to negotiate if you think there’s still slight room. Use phrases like “Would it be possible to do X?” or “If you could meet $Y, I’d be ready to accept immediately.”
Throughout, maintain that appreciative tone. For example: “I appreciate you working with me on this. I’m really eager to join, and I want to make sure the compensation is something we’re both comfortable with.”
10. Know When (and How) to Wrap Up
At a certain point, you’ll reach the end of negotiation, either when the employer says they truly cannot go any higher (or offer additional perks), or when you’re satisfied with what’s on the table. It’s important to recognize this point and remain gracious. Dragging out negotiations too long can frustrate the employer. If they’ve come up as much as they feasibly can and it’s close to fair, it may be time to either accept or politely decline (if it’s below your walk-away number).
If you reach a satisfactory agreement: Amazing! Express your excitement again and get the details in writing. For instance, if you negotiated a higher salary or other terms, kindly ask, “Thank you for agreeing to $68,000 and an extra PTO week. Could you send an updated offer letter reflecting that? I’m happy to sign and return it right away.” It’s crucial to have everything documented. As the saying goes: “Get it in writing.” This avoids any later confusion about what was promised.
If the employer can’t meet your minimum needs, you have a tough decision. Sometimes, despite your best efforts, a company truly has a hard cap or just won’t meet your desired pay. You’ll need to weigh how much you want the job versus the financial shortfall. Consider non-monetary factors: Will the job provide great experience or a fast track for advancement? Are there other benefits (like amazing healthcare, or it’s your dream company) that balance a lower salary? If you decide to decline the offer, do so respectfully. You could say something like, “I really appreciate the offer and I was very excited about the role. After careful consideration, I don’t think I can accept at the current salary level. It’s a difficult decision, but I have to make the best choice for my career and financial situation. I want to thank you again for the opportunity.”
Remember, if you have to walk away, it’s not burning a bridge if handled professionally. Who knows, they might come back with a slightly improved offer if they really want you (it happens all the time!), or they’ll respect your candidness and you’ll find another opportunity that pays what you’re worth.
11. (Bonus) Common Mistakes to Avoid
As a quick recap, here are a few pitfalls you should avoid when negotiating salary:
- Not negotiating at all: As we discussed, skipping negotiation altogether is a mistake. Even a small bump now compounds over time in your career. Don’t sell yourself short out of fear. Remember, you’re very likely to get something by asking, and the employer won’t revoke the offer for asking politely.
- Giving a number too early: If asked “What salary would you accept?” early in the hiring process, try not to name a figure first. Deflect or turn it around if you can (“I’d like to know more about the role responsibilities before discussing pay”). Revealing your hand too soon can lock you in or eliminate you if they assume you’re too “expensive.”
- Using a demanding or apologetic tone: Two extremes to avoid – being aggressive (e.g. “I need at least $80K or I’m out”) or being overly apologetic (“I’m so sorry to ask this, but maybe could you possibly do $60K?”). Aim for confident and collaborative. You have the right to ask, but also the respect to acknowledge their constraints.
- Making it all about personal need: Avoid justifying your ask with personal financial needs (rent, student loans, etc.). Focus on your professional value and market data, not your bills. Employers base pay on role value and budgets, not personal circumstances.
- Ultimatums and lies: Don’t invent fake competing offers or bluff unrealistically. It can backfire if the employer calls your bluff. And don’t say “this is my final offer” unless you are prepared to have them choose to walk away. It’s usually better to keep the dialogue open-ended and cooperative rather than issuing ultimatums.
- Forgetting to get the final agreement in writing: Always ensure the final salary and any negotiated terms are documented in an offer letter or email. It formalizes the negotiation outcome for both parties’ clarity.
By being mindful of these mistakes, you’ll negotiate more tactfully and effectively.
After the Negotiation: Next Steps
Once you and the employer come to an agreement, take a moment to acknowledge the positive outcome. If you got what you asked (or close to it), well done! Even if you only got part of what you wanted, you still likely improved your offer. That’s a win for your confidence moving forward.
Seal the Deal: When you’re satisfied, formally accept the offer. Usually, you’ll sign an official offer letter. You might also write an acceptance email expressing your enthusiasm to join, and confirming the finalized salary/terms. For example: “Thank you for working with me on the offer. I’m thrilled to accept the position! As discussed, the starting salary will be $68,000 with three weeks’ vacation. I’m looking forward to bringing my skills to the team on [Start Date]!”
Set Future Expectations: If you negotiated things like a future raise review or other conditions, mark your calendar to follow up on those when the time comes. For instance, if the manager said, “We can revisit salary after 6 months based on performance,” make sure that happens by politely reminding them down the line.
Finally, pat yourself on the back. Negotiating is not always easy, especially if you’re newer to the workforce or naturally conflict-averse. But you did it; you advocated for yourself! That confidence will carry into your new job and beyond. And remember, you’ve set a precedent for yourself that you won’t hesitate to know your worth.

One More Tip: Before you even get to the offer stage, having a strong resume can help you land higher initial offers (and more leverage to negotiate). If you need help polishing your resume, HireUrge has your back! We offer a free fillable resume template that’s optimized to showcase your value. Download the resume for FREE to give yourself that extra edge in your job search.
PS: HireUrge is one of the leading recruitment firms in North America. If you’re an employer, we’ll help you hire better. If you’re a job seeker, we’ll help you get hired faster.